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Advisory

Survey to Measure Impact of Advisory Services

The survey will provide the profession with hard data to help understand successful approaches, and set appropriate pricing strategies based on the value of advisory services.

Nov. 14, 2023

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Advisory services has become one of the highest growth areas for accounting firms, as many look for steadier revenues and greater value impact for their clients.

But what is the actual impact these advisory services have had on the success of clients’ businesses? To address this question, Avalara has partnered with the Center for Accounting Transformation and CPA Trendlines to conduct a survey of accounting professionals. The survey will provide the profession with hard data to help understand successful approaches, and set appropriate pricing strategies based on the value of advisory services.

All accounting professionals in public practice are encouraged to participate in the survey at https://intraprise.qualtrics.com/jfe/form/SV_4YiV25Twhjy32OW?Source=CPAPA.