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Amy Vetter

CPA, CITP, CGMA

Amy Vetter is an accomplished c-suite executive and board member with deep experience in cloud technology and transformation, creating go-to- market (GTM) strategies to scale businesses nationally and internationally. Amy has held multiple roles in Fortune 500, startup, small company rapid growth, and is a serial entrepreneur. She is well-versed in overseeing marketing, sales, customer programs, and education. Amy is also an active member of the AICPA IMTA Executive Committee where she leads the Technology Innovations Taskforce and is an AICPA CITP Champion. Amy is a sought-after speaker, panelist, and authors articles for many national publications and online journals. Amy has inspired thousands using her experiential knowledge on the digital transformation journey, where she provides guidance on how to move to cloud technology, and also the change management necessary to be successful. As a cloud technology expert, Amy authored Integrative Advisory Services: Expanding Your Accounting Services Beyond the Cloud, published by Wiley, where she provides the skills needed to transform digitally to take advantage of cloud technology and create advisory services to offer business clients. She also published the book, Business, Balance, & Bliss: How the B3 Method Can Transform Your Career and Life. Amy is a veteran speaker whose TEDx Talk continues to motivate viewers to take a more human approach to business in this digital world.

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Firm Management

How to Lead During a Crisis

At this point, there’s no point in pretending that things are anywhere close to normal. The coronavirus crisis has touched all of our lives, changing the way businesses operate and altering the tax calendar itself.

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Firm Management

Meaningful Mentorship Strategies

At this point, “mentorship” has become a business buzzword akin to “disruption” or “deliverable.” People love to discuss the importance of mentorship, but they’re less keen on doing the nitty-gritty work it takes to develop a successful mentorship ...

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Advisory

2 Keys to an Effective Workspace

When where you work is actively working against you, it takes time out of your day and increases your frustration and anxiety. As such, it’s important to play an active role in creating a space that helps rather than hurts you.

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ESG

A Different Kind of Value: Defining Your Professional Purpose

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Firm Management

Perspective + Motivation = Reward: How to Unlock Your Best Self

Have you ever had that moment at work when you realize you’re just going through the motions? Times when your doing the task in front of you with as little engagement as possible, as if on autopilot? I think we’ve all been there.

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Digital Currency

The Change We Can Control

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Firm Management

How to Seek and Find Professional Development

It’s all too easy to feel stagnant in your career, no matter how much success you’ve achieved. You could be a partner at a major firm and still suffer from a sense of wanting more. You know the story. You have a great job, opportunities to move up ...

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Firm Management

The Leadership Lens: You Have to See Before You Can Lead

While the leader/team member structure doesn’t have the comprehensive reach of a parent/child relationship, leaders all too often adopt a “do as I say, not as I do.” As a leader, you may not be held accountable for your mistakes and misjudgments.

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Advisory

The Human Skills Tech Can Never Replace

If you were to draw a picture of today’s accounting landscape, you’d find technology front and center, hogging up all the attention. It’s not hard to see why it’s gained such a place of prominence.

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Firm Management

Innovation for Small Firms on a Budget

How to Select and Test Software for Increased Productivity and a Better Customer Experience

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Firm Management

How to Adapt Our Habits to Create Stronger Connections at Work

In this age of technology disruption, we can feel alone, sometimes not knowing where our anchor is - what will stay the same, what will change, and what we can depend on, and how we will get there together.

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Firm Management

How to Implement a Mindfulness Program in Your Practice

Mindfulness is a term that can be overused, and often is not given enough weight as a necessary practice in our work lives. The tipping point for the mindfulness movement probably came in 2016, when TIME Magazine published a special edition devoted ...