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Amy Vetter

CPA, CITP, CGMA

Amy Vetter is an accomplished c-suite executive and board member with deep experience in cloud technology and transformation, creating go-to- market (GTM) strategies to scale businesses nationally and internationally. Amy has held multiple roles in Fortune 500, startup, small company rapid growth, and is a serial entrepreneur. She is well-versed in overseeing marketing, sales, customer programs, and education. Amy is also an active member of the AICPA IMTA Executive Committee where she leads the Technology Innovations Taskforce and is an AICPA CITP Champion. Amy is a sought-after speaker, panelist, and authors articles for many national publications and online journals. Amy has inspired thousands using her experiential knowledge on the digital transformation journey, where she provides guidance on how to move to cloud technology, and also the change management necessary to be successful. As a cloud technology expert, Amy authored Integrative Advisory Services: Expanding Your Accounting Services Beyond the Cloud, published by Wiley, where she provides the skills needed to transform digitally to take advantage of cloud technology and create advisory services to offer business clients. She also published the book, Business, Balance, & Bliss: How the B3 Method Can Transform Your Career and Life. Amy is a veteran speaker whose TEDx Talk continues to motivate viewers to take a more human approach to business in this digital world.

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Artificial Intelligence

Embracing Change and Adapting to Our Future in Tech

Nobody ever tells you change is easy. In fact, facing change takes a whole lot of courage, and it can still be a messy, challenging experience. But in the long run, the consequences of denying change are much more detrimental to our well being.

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Firm Management

Building Sincere Connection in the Workplace is More Valuable than Ever

Technology has made the modern work environment at once ultra-connected and increasingly lonely. In every profession, even if you work in a bustling office amid a clamor of people, the interpersonal disconnect we experience is a strange side-effect ...

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Firm Management

Staying Present During Stressful Times

With the busy season upon us, it’s easy to get swept up in work and forget to remain present. While I’ve always been a big proponent of tackling stress with mindfulness, it’s easy to lose sight of the moment when to-do lists seem to keep growing, and as f

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Firm Management

Worlds Will Collide: Why Being Real is the Only Way

In professional settings, it’s easy to choose one side of our personality to showcase, while leaving other sides in the shadows. As we work, play, influence, and interact with the world around us, we’re challenged to make decisions about which sides ...

Firm Management

Defining Personal Success

More often than not, our goals are something tangible. At one point in my life, making partner in my firm was the ultimate goal — the epitome of success I’d been working toward my entire life. However; I found throughout my career, I have pivoted ...

Digital Currency

How to Brand Your Firm With Personality

These days, clients will turn off the second they feel you’re trying to sell them something and you are not being authentic. The growth of native advertising and influencer marketing attest to the fact that people don’t respond favorably to a more ...

Firm Management

3 Mindfulness Myths Debunked

As a culture, we have the tendency to be incredibly skeptical of any concept or idea that comes with the promise of improving our inner lives, especially if it’s rooted in a religious practice or delivered by self-proclaimed self-help gurus.

Accounting

How Women Can Close the Confidence Gap to Get Ahead

A recent study from Pew Research found that, in 2017, women were paid 82 percent of what their male counterparts were. To make up this difference, women would need to work 47 extra days per year. And the gap is larger for women of color.

Being Present During Busy Season

It’s that time of year again: long nights at the office, a seemingly infinite inbox, lunch and sometimes dinner at your desk. It’s easy to have an out of body experience when you’re sitting at your desk for upwards of 10 hours every day.

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Firm Management

Business, Balance and Bliss: Staying Away From Work When You're Out Of The Office

People are always talking about the precarious balance between work and home life. Work-life balance, the catchall phrase, ultimately asks, can you give equal attention to both a career and a family? I prefer to approach it as work-life harmony, where ...

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Firm Management

Female Partners: A Year Later, Where Are We?

In 2017, female accounting professionals still lack the support they need in the workplace in order to advance their careers. Last year, I wrote a column on the topic of females only being represented in 19% of accounting firm leadership positions, ...

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Firm Management

The Power of Female Networks

When looking at your priorities, both at home and at work, networking likely falls somewhere near the bottom of the list. Time spent on career development is also time that could be spent with loved ones. But if you can spend just 10% of your week ...